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Guide

Unwrap Success: An Advertiser’s Guide to the 2024 Holiday Shopping Season

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Get your brand holiday-ready with our latest guide: Unwrap Success: An Advertiser’s Guide to the 2024 Holiday Shopping Season. This guide breaks down the key challenges of the season, from a shorter shopping window to the impact of the 2024 presidential election on media costs and consumer attention.

Discover practical strategies for reaching holiday shoppers through top channels like search, social commerce, new traditional media, and retail media. With actionable insights for building omnichannel campaigns, this guide helps you navigate the competitive landscape.

Download it today and ensure your brand is prepped for success this holiday season!

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