Programmatic Power With Thoughtful Human Insights.

Digilant offers self-service programmatic through the MediaMath platform which allows advertisers to manage their own digital advertising campaigns across display, video, social and mobile channels, in real-time, using real-time bidding (“RTB”). Digilant also provides comprehensive reporting tools, including performance insights across multiple variables such as audience characteristics, ad format, site category, website, device, creative type, and geography. In addition, our platform allows for a unified view of consumers’ interactions with transparent reporting, resulting in improved learnings.

Owning programmatic doesn’t mean you have to do it all yourself! Self-service also includes:

• Ongoing one-on-one training
• Robust Knowledge Base
• Campaign planning advisory
• Expert campaign setup (optional)
• Fully staffed Help Desk for troubleshooting
• Recurring check-in meetings
• Unlimited support

Driven by concerns over transparency, brand safety, viewability and fraud, many of the world’s biggest brands are thinking about bringing their programmatic strategies in-house.

By in-sourcing programmatic brands hope to attain increased control over how budgets are spent, a reduction in the proportion of ad spend eaten up by fees and tech providers, and better visibility into where ads are placed.

But the cost and complexity of taking programmatic in-house means it’s not a viable solution for the majority of brands to undertake on their own.

This is where Digilant can help.

Flexible in our engagement model

We understand and embrace the rise of insourcing media functions among leading brands. We offer fully managed services, consulting, and also work with many clients who are self-service customers. In these cases, we provide the training and ongoing support required to operate having an in-house capability exceptionally well. A typical engagement for us involves beginning the relationship on a managed service basis, and moving the client toward a self-service relationship over time.