Paid Search

Captivate and
convert with
search advertising.

With keyword and intent-driven search advertising you can drive conversions and substantially increase revenue for your brand.

Capitalize on the shopper mindset

Reach users who are actively searching for products or services that are similar to yours, capture their attention at a decisive moment of high purchase intent.

Increase visibility

Unlike organic search strategies that take time to yield results, search ads can place you at the top of search engine results pages almost immediately, quickly increasing your visibility.

Explore the versatility and dynamism of search advertising.


Tailor your search ads according to demographics, location, language, and time of day.

Increased flexibility

Start, pause, or adjust your campaigns at any time based on performance, or budget changes.


Refine your strategy and maximize spend with detailed analytics from impressions to conversions.

Diverse formats for diverse needs.

Deliver seamless, curated ad experiences throughout your social media campaigns with our array of ad formats. Learn how you can supercharge your search advertising with different ad formats.


Use your website content to target your ads and fill gaps in your keyword-based campaigns.

to call

By including your phone number in your ads, you can drive phone calls directly to your business.


Leverage machine learning and AI to optimize bids and placements in real-time.

Meet some of the experts
behind Digilant.

Kate Nickolaus
Manager, Search
Angelica Kyle
Director, Social Media

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Frequently asked questions.

You’ve got questions? We have answers.

What are the benefits of working with a paid search partner rather than advertising in-house?

Working with a paid search partner offers numerous benefits, including expertise in keyword research, ad creation, and bid management. Partners have access to advanced tools and industry insights that can enhance campaign performance. They can also save time and resources, allowing businesses to focus on core operations while achieving better ROI through optimized search strategies.

How is a Paid Search campaign’s success measured?

A paid search campaign’s success is measured using various key performance indicators (KPIs) such as click-through rate (CTR), conversion rate, cost per click (CPC), and return on ad spend (ROAS). Tracking these metrics provides insights into campaign effectiveness, helping to refine strategies and improve results over time.

Should I bid on competitors’ brand terms?

Bidding on competitors’ brand terms can be a strategic move to capture potential customers searching for alternatives. However, it should be done carefully to avoid unnecessary costs and potential legal issues. Analyzing competitor keywords and ensuring your ads offer clear value propositions can make this strategy effective.

Discover how we can help
your business grow.