Business Development Associate

The Business Development Associate will work closely with our business development and marketing teams to drive new agency and brand-direct leads.

Responsibilities

  • Work with Business Development Reps to build out prospecting lists
  • Assist with inbound lead qualification
  • Conduct research on Key Accounts and inbound prospects
  • Partner with regional sales teams to conduct prospecting campaign research and outreach
  • Help build a repeatable process for working with regional sales team on prospecting campaigns
  • Develop a mastery of Digilant’s solutions and differentiators, closely follow industry trends, and over time help build key client relationships

Required Skills & Experience

  • Team player approach; ability to effectively communicate with internal teams to deliver on client needs
  • Strong writing, proofreading, and editing skills
  • Desire to work in inside sales
  • Demonstrates drive, initiative, and sense of urgency when working on time-sensitive projects
  • Ability to learn quickly and adapt to changing business needs
  • Passionate about the advertising and media agency business

Benefits and Compensation

Competitive salary commensurate with experience and bonus opportunities.

Digilant offers an excellent benefits package including 401K with a matching contribution, Medical/Dental/Vision effective Day 1, Group Life Insurance, AD&D, Long and Short-Term Disability, Flexible Spending Accounts, Pre-tax Commuter Benefit Programs, and an Uncapped Paid Time Off Policy!

Digilant, Inc. is an equal opportunity employer.

Media Supervisor – USA

Digilant is seeking a Media Supervisor with the knowledge, passion, and capability to architect performance-based media plans, work collaboratively across inter-company departments and discover and deliver actionable insights that drive value for our clients.

The Full-Service team fulfills strategy, execution, and measurement needs for our brand direct clients. The ideal candidate for the Media Supervisor role has the appropriate blend of technical capabilities, out-of-the-box thinking, and analytical skills to focus on the challenges of our biggest clients and uncover media opportunities that drive revenue.

Responsibilities

  • At the outset of the relationship, deep diving into the client’s business to understand the category/vertical, competitive landscape, business model, and nuances of the brand.
  • Assisting and/or leading audience modeling and research, including initial audience discovery and updating models each quarter and post-campaign based on insights gleaned from performance.
  • Responsible for campaign RFP process and vetting media partners, supply sources, etc.
  • Working with Strategy Director and channel specialists to craft and own goal-oriented media plans on an annual, quarterly, and monthly basis
  • Communicating media plans and budgets to operations team and overseeing campaign launches, optimizations, and reporting
  • Segmentation including sourcing data providers and custom audience building.
  • Revising media plans as needed and post-campaign based on data analysis, including GWI, Google Analytics, and other first- and third-party data sources.
  • Key member of QBR process, including help formatting story and revised strategy.

Required Skills & Experience

  • 5+ years of media planning and media strategy experience, digital experience required.
  • Data-driven and results-driven.
  • Experience as a client-facing resource
  • An organized self-starter
  • Excellent problem-‐solving capabilities, strategic thinking, and strong analytical skills.
  • Strong work ethic and attention to detail.
  • Team spirit and ability to collaborate well with many different stakeholders.
  • Demonstrated ability to gain customer trust, relationship building, and customer service skills.

Benefits and Compensation

Competitive salary commensurate with experience and bonus opportunities.

Digilant offers an excellent benefits package including 401K with a matching contribution, Medical/Dental/Vision effective Day 1, Group Life Insurance, AD&D, Long and Short-Term Disability, Flexible Spending Accounts, Pre-tax Commuter Benefit Programs and an Uncapped Paid Time Off Policy!

Digilant, Inc. is an equal opportunity employer.

Director, Paid Social – Remote USA

Digilant is a marketing services company designed for the world’s most innovative brands. We connect people and technology to create a perfect blend of strategy, insight and efficiency that will elevate any marketing team to find massive success.

The Paid Social team drives Paid Social strategy, execution, and insights for all brand and agency clients. The ideal Paid Social Director will be passionate about paid social and its importance in the advertising world. They must have an astute understanding of the paid social landscape, and have the vision to help develop the paid practice, and ultimately be an organizational leader to promote the growth of paid social channels within our clients’ advertising campaigns.

The Paid Social Director will have emerging channel experience across publishers and platforms, an analytical, strategic,and creative mind, as well as strong communication skills, both written and spoken. The Director is responsible for leading the paid social strategy for client’s performance advertising accounts towards stated client objectives. Additional responsibilities
include pitching new business. As the leader of the Paid Social channel, the Director works closely with leadership, the Account Management Team and our clients to deliver performance, meet client goals, and exceed client
expectations.

Responsibilities

  • Provide strategic guidance to clients; anticipate and address client needs and challenges; plan and develop integrated programs that exceed client objectives.
  • Develop measurable paid social programs that are on strategy and within budget
  • Generate incremental business opportunities within existing client base; lead agency new business proposals and pitches; and deliver insightful and persuasive presentations to clients and prospects
  • Help to develop and execute paid social strategies for multiple clients
  • Assist in the creation and execution of influencer strategies
  • Manage the RFP process for paid social program development when required
  • Partner with strategic and analytic talent to identify business needs and opportunities that will aid in the development of new measurement methods and analysis for social
  • Lead the development and implementation of best practices in paid social development for Digilant clients
  • Lead conversations with clients in determining success criteria (pre and post campaign) and establish benchmarks
  • Maintain and communicate ongoing updates to paid social to broader teams
  • Coordinate efforts across different digital media channels to drive optimized recommendationsAttend client meetings, interface with executive level and middle management levelclients during meetings and presentations

Required Skills & Experience

  • Experience with web-based research tools and methodologies and digital analytics
  • Strong understanding of media planning, distribution, and syndication of content
  • Motivates, leads, and trains internal teams, working collaboratively to drive programs
    that meet our clients’ performance and business objectives
  • Establishes and maintains effective relationships with clients
  • Effective in a variety of formal presentation settings
  • Strong functional and technical knowledge and skills within social media
  •  Assists in interviewing, hiring, training, mentoring, developing, and evaluating team
    social media campaign team
  • Candidate should have a hunger for/be a participant in: new technology, new content
    solutions, social media events and developments
  • Dedication to completing projects and tasks with passion and a relentless pursuit of
    excellence; ability to excel in a complex and changing marketplace
  • Demonstrated critical thinking and problem-solving abilities
  • Committed to flawless execution
  • Skilled at and enjoys manipulating and understanding data, as well as drawing
    actionable data-driven decisions to drive sales and marketing efforts
  • Strong interpersonal, partnership and influencing management skills
  • Self-motivated and creative strategic thinker who thrives in fast-paced environment

Preferred Additional Qualifications

  • 5+ years of digital marketing experience with focus in paid social advertising required.
    Agency experience a plus.
  • Not looking for organic social or content marketing. Paid social experience required.

Benefits and Compensation

Competitive salary commensurate with experience and bonus opportunities.

Digilant offers an excellent benefits package including 401K with a matching contribution, Medical/Dental/Vision effective Day 1, Group Life Insurance, AD&D, Long and Short-Term Disability, Flexible Spending Accounts, Pre-tax Commuter Benefit Programs and an Uncapped Paid Time Off Policy!

Digilant, Inc. is an equal opportunity employer.

Sales Operations Intern  

About Digilant

Digilant is an omnichannel digital partner built to take advertisers from now to next. We do this with omnichannel digital advertising strategies that are data-driven, actionable, and effective. Part of ispDigital, Digilant is made up of 100+ data-driven media minds and advertising technologists spread across all major markets in the US. By combining big ideas with scale, we are well-equipped to champion consumer insights, campaign analysis, and media initiatives that propel brands and agencies forward.

About the Role

Digilant is seeking an Intern, Sales Operations who will focus on data entry and management within our Customer Relationship Management (CRM) and Billing platform, SAP. This Intern will also assist with pulling reports and data from other, and meeting preparation for the Sales team. This role will report to the Business Controller on the Finance Team and collaborate closely with our Chief Revenue Officer (CRO) and  Managers on the Sales team.

Responsibilities

  • Support Sales Managers with daily SAP (CRM) tasks which include: creating accounts, creating meetings, creating/updating opportunities, sales quotes, and sales orders.
  • Pull reports from SAP to be used for analysis by the Finance and Sales teams.
  • Work with internal team to troubleshoot issues with Opportunities, Sales  Quotes, or Sales Orders.
  • Work with the Campaign Operations team to troubleshoot issues with the monthly close in SAP.
  • AdHoc projects for financial and revenue analysis.
  • Assist Sales with new Client set-up, including Credit Forms and Vetting Forms.
  • Assist Planning & Insights team with research requests on the respective platforms.
  • Assist with the collection and coordination of meeting materials, such as gathering Marketing collateral from the shared drive.
  • Utilize the ReachDesk platform to coordinate swag items for Sales prior to meetings.  

Skills

  • Currently pursuing an undergraduate degree in business administration, finance,  marketing, or related areas. 
  • Organized and process-oriented 
  • Strong attention to detail and quality work  
  • Familiarity with Excel and constructing Pivot tables 

Digilant, Inc. is an equal opportunity employer.

Director of Analytics – USA

Digilant is seeking a Director of Analytics to drive strategy and differentiation directly for clients with data-driven analytic and measurement solutions. This role requires strong client relationship skills and a deep understanding of existing ad tech and mar tech analytic and measurement solutions. The Director of Analytics will be responsible for bringing custom analytic solutions for clients to life and leading the implementation of projects. The Director of Analytics will lead projects to ensure project delivery and bring meaningful stories and insights to the end client.

The Analytics Solutions team oversees all projects and requests around data integration, ET and visualization, CRM/client analysis, measurement, media mix modeling, web analytics, mobile analytics, performance insights, and reporting automation by working with clients, internal stakeholders, and the engineering team to build market-leading solutions. The team is frequently on calls with new clients driving home the value of powerful data-driven analytics and helping close new and incremental business. The ideal candidate has the appropriate blend of technical capabilities, business acumen, and analytical skills to focus on the challenges of our biggest clients and deliver solutions that drive results.

Responsibilities

  • Own client relationships as it relates to analytics requests and measuring campaign
    performance.
  • Own 3rd party analytic vendors for brand studies, attribution, research and lead the
    analysis and actionable take-aways for client.
  • Lead client projects with measuring media incrementality, multi-touch attribution, and
    media mix modeling.
  • Wireframe projects that fulfill client requirements and ensure a clean data flow for
    attribution, data modeling, CRM analysis, etc.
  • Work with Engineering and Data Science teams to deliver client projects against tight
    deadlines while owning the client relationship.
  • Deliver insights and be a thought leader in conversations with clients around their
    analytics.
  • Design new, innovative reports and analyses. Fully own projects from scope to
    execution.
  • Operate autonomously, focusing on keeping processes as efficient as possible
  • Maintain a high level of pride in work, always looking to improve processes and increase
    scope.

Required Skills & Experience

  • 5+ years of analytic solutions experience
  • 5+ years in a client-facing role
  • Experience client-facing in Data & Analytics consultancy projects (+ 5 years)
  • Tech-savvy and solution-oriented
  • Technical capabilities (not necessarily deep knowledge but at least basic understanding):
    • Data management & transformation (Data Modelling, ETL)
    • Data Cloud Architecture (AWS, Data lake, APIs)
    • Datawarehousing (Star schema, Dimensions, Metrics, Unified source of truth)
    • Big Data (Spark or similar)
    • Data Science & ML (Python, R or other analytical tools)
    • Traditional and noSQL databases (Advanced SQL)
    • Data Visualization (Adverity, Tableau, Datorama, DOMO…)
  • Experience in Digital Marketing
    • Campaign activation and optimization
    • Data Management: DMP, CDP
    • Measurement
    • Attribution Modelling

Preferred Additional Qualifications

  • Bilingual (Spanish)

Benefits and Compensation

Competitive salary commensurate with experience and bonus opportunities.

Digilant offers an excellent benefits package including 401K with a matching contribution, Medical/Dental/Vision effective Day 1, Group Life Insurance, AD&D, Long and Short-Term Disability, Flexible Spending Accounts, Pre-tax Commuter Benefit Programs, and an Uncapped Paid Time Off Policy!

Digilant, Inc. is an equal opportunity employer.

Strategist, Planning & Insights – USA

Digilant, part of ispDigital, offers programmatic buying solutions and services designed for independent agencies and brands that are increasing their advertising spending. Using data science to unlock proprietary and complex audience data, Digilant enables brands to uncover ‘new’ customers and provide the actionable intelligence they need to compete across every important media channel.

Headquartered in Boston, Digilant/ispDigital has offices in New York, Chicago and across the globe in 13 other countries: Spain, France, Italy, Poland, Portugal, Philippines, Mexico, Panama, Colombia, Peru, Chile & Argentina, and across six, established and leading companies. For more information please visit www.digilant.com or follow us on Twitter @Digilant_US.

Reporting into the Planning & Insights Manager, the Media Strategist is the liaison between the Sales & Media Strategy (pre-sale) and Campaign Solutions (post-sale) functions for Key Accounts. Their primary objective is to provide a strategic voice for the account that develops partnerships and drives upsells & renewals in collaboration with the in-market Sales team.

Responsibilities

Client Relationship Development:

  • Attend pre-sales meetings to serve as a product expert, answering more technical questions on Digilant’s product stack; build confidence with the client in Digilant’s capabilities as a partner.
  • Gather information on Advertiser’s business objectives for proposal development during pre-sale meetings.
  • Attend prospective client entertainment events and industry events/conferences to serve as an ambassador for Digilant.
  • Communicate with clients on follow-up questions from proposal submissions.

Proposal Development:

  • Strategically align Digilant’s products & capabilities to meet Advertisers’ business objectives.
  • Determine pricing for proposals that is competitive and will drive campaign performance.
  • Build proposal deck utilizing Digilant Marketing collateral; partner with Marketing to develop any custom materials.
  • Answer Client questions during the Proposal phase in an effort to close the business.
  • Track proposal submissions and Close/Win Rate.
  • Collaborate with Campaign Solutions to develop proposals for renewal business.

Campaign Strategy:

  • Work in partnership with the Campaign Solutions team on day-to-day Client Communications for Digilant Clients, including status calls, optimization recommendations, etc.
  • Facilitates future account planning, quarterly business reviews, strategic analysis, etc. to drive upsells and renewals in partnership with the Sales and Campaign Solutions teams on Digilant Clients.
  • Educates the Client on the best practices and trends in the programmatic space to enhance their marketing efforts.
  • Conduct vertical-specific research to incorporate into the campaign strategy. Assist Campaign Solutions with wrap reports, consumer audience insights, etc.

Key Competencies

  • Ability to thrive in a fast-paced, deadline-driven environment, delivering on both internal and external client needs.
  • Extremely detail-oriented and organized.
  • Strong analytical and strategic thinking skills.
  • Passion and aptitude for learning new concepts quickly.
  • Strong communication skills – both written and verbal.
  • Positive and enthusiastic attitude with the ability to build strong client relationships.
  • Competitive spirit; desire to rally towards team goals.
  • Team player approach; ability to effectively communicate with internal teams to deliver on client needs.
  • Experienced in Excel and PowerPoint.

Preferred Work Experience

  • 1-5 years experience in Programmatic, Search, and Social preferred

Benefits and Compensation

Competitive salary commensurate with experience and bonus opportunities.

Digilant offers an excellent benefits package including 401K with a matching contribution, Medical/Dental/Vision effective Day 1, Group Life Insurance, AD&D, Long and Short Term Disability, Flexible Spending Accounts, Pre-tax Commuter Benefit Programs and an Uncapped Paid Time Off Policy!

Digilant, Inc. is an equal opportunity employer.

Campaign Manager – Remote, USA

The ideal Campaign Solutions Analyst will have ad tech/programmatic experience, an analytical, strategic, and creative mind, as well as strong communication skills, both written and spoken. The position offers full immersion into the digital advertising space, with room for growth and personal advancement, while developing a core background in the industry, including media, data, and strategy.

As a member of the Campaigns Solutions Team, the Campaign Analyst works closely with Sales to deliver the full view of the client relationship and management of all post-sale tasks, needs and opportunities including but not limited to: kick-off calls, campaign scoping, setup and management, reporting, client communication and upselling/cross-selling opportunities.

Responsibilities

  • Manage and execute tasks involved with campaign solutions analysts; includes setup/trafficking, monitoring performance/delivery, reporting/analytics, optimization, billing/budgeting, strategic planning, etc.
  • Facilitate training and provide campaign optimization assistance to a team of analysts
  • Own client relationships; includes maintaining internal timelines and workflows, communicating campaign optimizations to client, managing expectations with frequent, proactive, delivery of information (good or bad)
  • Collaborate with relevant cross-functional teams to achieve client goals, raise awareness around high-risk campaigns and/or high-profile clients, up-sell opportunities leveraging historical data and insights.

Required Skills and Experience

  • 1+ years of experience in online advertising account management, marketing consulting, brand management or yield optimization.
  • Experience in DV360
  • Ability to work within a highly collaborative, dynamic environment
  • Organized and process-oriented
  • Excellent leadership and team management skills
  • Very strong written and spoken communication skills
  • Familiarity with Excel and constructing Pivot tables
  • Highly analytical and strategic
  • Ability to work both as part of a team and independently
  • Disciplined and possess great attention to detail
  • Excited to keep up with the latest progress and trends in ad tech

Preferred Additional Qualifications

  • Prior programmatic experience utilizing a DSP or ad trafficking
  • History of running and optimizing CPA/CPL campaigns
  • Account management or client service experience
  • Exposure to tools like DoubleClick Suite, Salesforce, Datorama, Sizmek, Google Tag Manager
  • Working knowledge of HTML, ad tag construction 

Benefits and Compensation

Competitive salary commensurate with experience and bonus opportunities.

Digilant offers an excellent benefits package including 401K with a matching contribution, Medical/Dental/Vision effective Day 1, Group Life Insurance, AD&D, Long and Short Term Disability, Flexible Spending Accounts, Pre-tax Commuter Benefit Programs and an Uncapped Paid Time Off Policy!

Digilant, Inc. is an equal opportunity employer.

Director, SEM – Remote – USA

Digilant is a modern digital media shop designed for the world’s most innovative brands. We connect people and technology to create a perfect blend of strategy, insight, and efficiency that will elevate any marketing team to find massive success. The SEM team drives advertising strategy, execution, and insights for all clients.

The ideal Director of SEM will have advanced Google & Bing Ads experience across verticals, an analytical, strategic, and creative mind, as well as strong communication skills, both written and spoken. The position offers full immersion into the digital advertising space, with room for growth and personal advancement, while developing a core background in the industry, including media, data, and strategy.

The Director or SEM will work directly with the VP of Paid Media and the SEM specialist team to create and execute paid search campaigns. They will need to execute across all key search products including Search, App Installs, Shopping, Display & Video campaigns.

Essential Functions

  • Build, drive and optimize successful Google, Bing, and other PPC marketing campaigns
  • Build presentations and own client relationships
  • Tell the story behind your clients’ KPIs, confidently interpreting trends and making recommendations based on their ROI, CPA, CPC, CTR, and ROAS
  • Expert skills in query reporting, ad copy testing, audience & conversion management

Core Competencies

  • Excel including Data Query, functions, vlookups & more
  • Attribution modeling (click & impression-based conversions)
  • Google Analytics (GTM preferred)
  • Landing page analysis & conversion funnels
  • Data dashboarding & analytics

Requirements

  • 3-6 years of experience managing paid search campaigns
  • Bing Ads Certified (preferred)
  • AdWords Certificate (required)
  • Google Shopping Experience (required)
  • Agency Experience (optional)

Benefits and Compensation

Competitive salary commensurate with experience and bonus opportunities.

Digilant offers an excellent benefits package including 401K with a matching contribution, Medical/Dental/Vision effective Day 1, Group Life Insurance, AD&D, Long and Short Term Disability, Flexible Spending Accounts, Pre-tax Commuter Benefit Programs and an Uncapped Paid Time Off Policy!

Digilant, Inc. is an equal opportunity employer.

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